Gewista Out-of-Home Awards 2023: Heldwein Wins Gold for “Die Punze”
Gewista, Austria’s out-of-home market leader, announced the winners of the 2023 Out-of-Home Awards in Vienna on October 12th. An expert jury selected the best out-of-home campaigns in 11 categories from 160 submissions.
Juwelier Heldwein secured gold this year – after silver in 2022 – in the “Fashion, Beauty & Pharma” category for the “Die Punze” campaign.
The campaign was created under the creative direction of the Himmer, Buchheim & Partner agency and in close collaboration with Sebastian Schroeter, authorized representative and member of the management team at Heldwein. It impressively showcases the latest creations from Atelier Heldwein.
The campaign links modernity with the jeweler’s historical past by taking up the topic of the hallmark and focusing on it. This has been the seal of quality for the handmade unique pieces from the Heldwein studio since 1946.
Sebastian Schroeter is proud of the success of the campaign: “We are pleased that we were able to impress with our campaign and win another award. This confirms that, as a traditional jeweler, we can also successfully keep up with the latest trends.”